Product Idea Assessor
A scored readiness verdict — ready to proceed, gather more evidence, or high risk — plus one clear next action.
Answer a few questions about your idea and get a scored evidence-quality readiness verdict — proceed, gather more evidence, or pause.
- Approximate effort
- 5–10 min
- Privacy
- Runs in your browser. Nothing is saved or sent anywhere.
Before you start
- Takes about 5–10 minutes — five questions, answered honestly.
- Nothing is saved or sent anywhere — this runs entirely in your browser.
- You'll get a scored readiness verdict and one concrete next action.
Worked example
For example: Priya classifies Shift Swap — a shared, notified shift-cover board — as Improve, since covering a shift is already something people do informally by text. Her evidence is moderate: the group-text workaround is strong proof the behaviour exists, but she hasn't yet confirmed the pain is real for anyone but herself. Verdict: proceed to Customer Discovery Kit before committing further.
Same family
Product Idea Assessor: the Guide
How to classify an idea as Copy, Improve or Differentiate, and why that classification should decide how much evidence you gather next.
Copy–Improve–Differentiate Assessment
Classify your idea as Copy, Improve or Differentiate so you know how much evidence you actually need before committing.