Journey stages
Find templates for wherever you are in the decision-making journey.
Idea
Find and frame a problem worth solving.
Validate
Gather evidence on the problem, the idea and your customers before committing.
Decide
Reach a documented decision on whether and how to proceed.
Design
Turn a validated idea into a precise, buildable product definition.
Build
Scope and build the smallest useful version worth testing.
Launch
Get the product, support and go-to-market ready, then release it.
Improve
Review progress on a regular cadence and decide what to do next.